Petersen Events Center Suites Renovation

DLA+ was engaged by the University of Pittsburgh to refresh the premium suites at the Petersen Events Center. The design team worked closely with all the key stakeholders to enhance the fan experience while improving operational efficiency for the food and beverage operator. The suite refresh included upgraded bars, action stations, new finishes in the private toilet rooms and new lounge seating and communal tables that encourage conversation & connection. The refresh was a strategic investment in fan engagement, brand identity, and operational efficiency while supporting the University’s mission of providing top-tier amenities within its athletic and event venues.